01
Individual coaching
Endurance coaching that integrates training, recovery, strength, nutrition and the realities of a demanding life.
Cycling · Running · TriathlonScience In Performance · Coaching
A scientist in your corner. A plan built for your life.
Individual endurance coaching for ambitious cyclists, runners and triathletes who want clear decisions, honest feedback and a programme that keeps adapting when real life does.
IndividualEvery plan starts with the athlete
AdaptiveTraining changes as your response changes
AppliedScience translated into daily decisions
1:1Individual coaching built around the athlete
WeeklyReview, feedback and programme adaptation
3Coaching routes for different support needs
360°Training, recovery, strength and nutrition
RemoteCoaching delivered wherever you train
ClearPractical decisions from meaningful data
Coaching built around the whole athlete
Complex physiology. Clear training. Sustainable progress.
High performance does not come from collecting more data or following a generic plan. It comes from understanding which signals matter and translating them into the right action at the right time.
Your training is designed around the demands of your event, your experience, your available time, your recovery and the realities of life outside sport.
Coaching services
A connected performance system.
Assessment is valuable only when it changes what happens next. Services can stand alone or work together as one integrated programme.
02
Performance testing
Physiological profiling that turns lactate response, heart rate, power and pace into clear training decisions.
Measure what matters03
Strength & conditioning
Private sessions designed around the athlete’s sport, training history, technical needs and physical requirements.
Assessment · Technique · Progression04
Performance psychology
A structured performance profile with Dr Aaron Hudson-Tyreman, translating psychological insight into preparation, decision-making and execution under pressure.
View the profile Profile · Prepare · PerformCoaching programmes
Three routes. One standard: genuinely individual.
Choose by the level of ongoing interpretation and support you need—not by how many generic features can be placed in a package.
Flagship · weekly coaching
Performance Partnership
£220per month
Best for ambitious athletes who want a scientist-coach actively involved in the process.
A high-touch coaching relationship for athletes who want every training decision connected to their physiology, response, schedule and competition goal.
Weekly review · continuous direction · direct coach access
- Deep-dive onboarding, goal mapping and performance needs analysis
- Fully individualised programme through TrainingPeaks Premium
- Weekly review of training response, execution and key data
- Programme adaptation around fatigue, progress, work and travel
- Personal power, pace and heart-rate zones
- Integrated endurance-specific strength and conditioning
- Event strategy covering taper, pacing, fuelling and execution
- One scheduled coaching call each week when it adds value
What you gainLeave each week knowing what matters, why it matters and what changes next.
Discuss this programme One-month initial commitment · then monthly rollingFocused · monthly coaching
Event Build
£120per month
Best for self-directed athletes targeting one defined event who still want personal accountability and expert interpretation.
A structured, event-specific build with personal monthly oversight—more responsive than an off-the-shelf plan, without the contact level of weekly coaching.
Monthly review · event-specific progression · scheduled consultation
- Event demands, training history and constraint analysis
- Individualised swim, bike, run or single-sport progression
- TrainingPeaks delivery with personal training zones
- Monthly review of progress and completed training
- Updated training phase following each formal review
- Race-specific preparation, taper and execution framework
- One 45-minute coaching consultation each month
What you gainFollow a clear route from current fitness to event day, with expert checkpoints built in.
Discuss this programme Minimum three months · or the agreed event-build periodIndependent · one-off
Bespoke Training Block
From £125one-off
Best for experienced athletes who can manage training independently but want expert structure.
A precise training block designed from your history, availability and goal—without ongoing coaching fees or generic template compromises.
8, 12 or 16 weeks · built once · yours to execute
- Detailed questionnaire and training-history review
- Individualised programme delivered through TrainingPeaks
- Personal power, pace and heart-rate guidance
- Clear phase objectives and session-level rationale
- Structured progression, recovery and key-session guidance
- Race-preparation recommendations where relevant
- One 30-minute plan handover and explanation
What you gainStart with a complete block you understand and can execute confidently on your own.
Discuss this programme 8 weeks £125 · 12 weeks £165 · 16 weeks £195Compare programmes
See exactly where the support changes.
Every option is individual. The difference is how often your coach reviews, interprets and adapts the work.
| What is included | Performance Partnership | Event Build | Bespoke Block |
|---|---|---|---|
| Personal needs analysis | Included | Included | Included |
| Individual TrainingPeaks programme | Ongoing | Event build | 8–16 weeks |
| Formal programme review | Weekly | Monthly | At handover |
| Programme adaptation | Weekly / as required | At monthly review | Not included |
| Scheduled coaching contact | Up to weekly | 45 min monthly | 30 min handover |
| Strength integration | Included | Where required | Where required |
| Race execution framework | Included | Included | Guidance included |
| Minimum term | 1 month | 3 months | One-off |
What support means in practice
Clear access. Clear response windows. No vague promises.
Limited individual intake
New coaching places are deliberately limited so reviews, communication and programme decisions remain personal. Current availability is confirmed after the fit call.
Messages within one working day
Normal coaching messages are answered within one working day, Monday to Friday. This is direct access to Chris through the agreed coaching channel.
Plan changes with a clear window
Time-sensitive schedule changes are handled within one working day where practical. Routine programme updates follow the weekly or monthly review cadence of your programme.
Direct access, clearly defined
Direct coach access means personal coaching communication with Chris. It is not a 24/7 emergency, medical or injury-diagnosis service.
Lactate Threshold Assessment
Incremental testing, blood lactate measurement, heart rate and power or pace analysis, training-zone recommendations and a concise written summary.
£80Strength & Conditioning
Individual assessment, technical coaching and training designed around the athlete’s sport, history and physical requirements.
£75 / 60 min · £100 / 90 minWhy Science In Performance
More than a calendar of sessions.
The value of coaching is not the plan written on Monday. It is the quality of the decisions made when your body, schedule or goal changes on Wednesday.
A scientist-coach in your corner
Training decisions are interpreted through physiology, evidence and the lived reality of the athlete—not generated from a generic template.
One connected performance system
Endurance training, strength, recovery, nutrition behaviours and race execution are planned together rather than treated as competing extras.
Designed around real life
Work, family, travel, illness and changing availability are programme inputs. Adaptation is part of the system, not evidence that the plan has failed.
Clarity over data overload
Power, pace, heart rate, lactate and athlete feedback are used only when they improve a decision. Every metric must earn its place.
Coaching that builds independence
You are taught the purpose behind the work so you develop better judgement, greater confidence and a repeatable approach beyond one event.
The coaching method
Rigour without unnecessary complexity.
A repeatable decision process combines physiological precision with the context that can never be captured in a single number.
Assess
Establish the athlete, event, environment, history and current capacity.
Analyse
Identify the few variables most likely to change the performance outcome.
Plan
Build a precise and progressive programme around the individual.
Refine
Use response data and honest feedback to keep improving the plan.
The client journey
Clear from first contact to formal review.
The public application stays deliberately short. Detailed training, health and performance information is collected securely only when the coaching relationship proceeds.
Application
A short screening enquiry establishes the goal, sport and preferred service.
Initial consultation
Objectives, background, availability and mutual suitability are discussed.
Full onboarding
The comprehensive athlete questionnaire follows only after proceeding.
Data review
Previous training, testing and competition data are reviewed in context.
Performance assessment
Goals, event demands, strengths and constraints are established.
Programme development
The first training phase and decision framework are designed.
Coaching delivery
Feedback and adaptation follow the selected service level.
Formal review
Progress is evaluated against agreed performance indicators.
Built for
People with ambitious goals and no interest in guesswork.
- 01Competitive cyclists, runners and triathletes
- 02Athletes preparing for major endurance events
- 03Motorsport and tactical performers
- 04Executives and high-responsibility professionals
- 05Individuals seeking measurable health and performance gains
Performance psychology
Know the performer behind the performance.
Dr Aaron Hudson-Tyreman brings doctoral research in psychology and psychometric profiling to the practical demands of preparation, focus, confidence and decision-making under pressure.
The process produces a clear performance profile and a small number of trainable priorities that can be integrated with your wider coaching programme.
Explore performance psychologyFrequently asked
Useful answers before you apply.
Do I need to be an elite athlete?+
No. Coaching is designed for committed individuals with a meaningful goal, from developing athletes to national and international competitors.
Which sports do you coach?+
Primary areas are cycling, running, triathlon and endurance performance, with consultancy also available for motorsport and high-performing professionals.
How are programmes delivered?+
Programmes are delivered through TrainingPeaks. Review, feedback and adaptation occur weekly, monthly or at the initial handover depending on the selected service.
Can you work around a demanding career or travel?+
Yes. Availability, work, family commitments, travel, recovery and life stress are treated as programme-design inputs rather than afterthoughts.
Can you diagnose or rehabilitate an injury?+
No. Medical diagnosis, injury rehabilitation and clinical nutrition are referred to appropriately qualified professionals, with collaboration possible after client consent.
Do you coach internationally?+
Yes. Coaching and consultancy can be delivered remotely, with testing and in-person services arranged separately where appropriate.
How quickly will Chris respond or update my plan?+
Normal coaching messages are answered within one working day, Monday to Friday. Time-sensitive schedule changes are handled within one working day where practical; routine programme updates follow the weekly or monthly review cadence of your selected programme.
What does direct coach access mean?+
It means personal communication with Chris through the agreed coaching channel—not a shared coaching inbox. It does not mean 24/7 availability, emergency support, medical diagnosis or injury rehabilitation.
Are coaching places limited?+
Yes. Individual coaching intake is deliberately limited to protect review quality, responsiveness and personal programme adaptation. Current availability and an appropriate start window are confirmed after the fit call.
No-obligation coaching fit call
Start with the outcome you are pursuing.
Share your sport, current level, main goal, target event, available training time and preferred programme. The first conversation is simply to establish whether the approach, support level and current capacity are right for you.